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Why Choose Us

Feelwells are a small family company based in North Yorkshire

We are dedicated to providing your dogs with healthy, natural, hypo-allergenic, nutritious and tasty food & treats, made from the best quality ingredients

We do not use any

Artificial colours, flavours or preservatives
Wheat, sugar or salt
Soya or GM ingredients

We believe in clear labelling – all the ingredients are listed on the packaging, there is nothing hidden
We also have a whole range of treats suitable for raw fed dogs
All our products are made in the UK or in the EU, none of our products come from China
We are pet owners too – we have four Border Terriers who are the reason behind and the inspiration for our business, obviously they are heavily involved in all product testing!

We have been awarded the Good Shopping Guide for Ethical Pet Companies for 14 years in a row. This is very important to us and we are so proud.
We wouldn’t feed anything to your dogs that we wouldn’t feed to our own, all Feelwells products have been developed based on what we want as pet owners or what our customers have asked us for.

Animal Testing Policy
We do not believe in, support or carry out any form of animal testing or product/taste testing on captive animals.
We only use natural ingredients that we know are safe and healthy and we ask for volunteers to taste test any new products.
We are very proud to have our Ethical Company Accreditation and be on the Peta List of Ethical Pet Companies for our stance on animal testing.
Top 200 The Good Shopping Guide

We have been named one of the most ethical businesses in the world by The Good Shopping Guide!

The prestigious list of the Top 200 Ethical Companies and Brands recognises Feelwells’ commitment to positive ethical practices.We are independently certified through Ethical Accreditation by The Good Shopping Guide, ensuring regular checks on our ethical policies, practices, and public record. This ensures no greenwashing – just genuine dedication to making the world a better place!Explore the list of ethical businesses across various industries, including energy, fashion, cosmetics, finance, and more. We’re proud to be part of a community that believes that ethics and business go hand in hand.